The world of mobile app development is currently equipped with a transformational shift via unique trends. Thanks to the modern day smart audience that prefers voice searches over a piece of text way of searching any sort of information online.
The online search trajectory is undergoing a humongous face-lift!
The ever-evolving demands observed in consumer preferences have delivered businesses a great opportunity to cater to this evolving customer needs. Especially, voice search technology is gaining exceptional popularity and its integration in smartphones is cherry on the top! It presents a great opportunity for businesses to resolve the way users seek to search any queries of information online. The credit goes to Artificial intelligence and Natural language Processing, businesses are efficiently able to deliver voice search optimization for mobile apps.
Understanding Voice Search Enabled Technology
Delivering hyper-personalized experiences is the need of the hour. Voice search optimization is the technology that enables end-users to assist in resolving their queries, unanimously. With the advent of Digital assistant devices like Alexa, Siri, the popularity of voice search is consistently growing.
The integration into mobile apps is likely to enrich the user-experience. Something like never before.
Based on the user input in the search bar, it can deliver a personalized solution based on the languages users prefer in a conversational tone. And, that too right away, in real-time! This eventually makes the search process not just faster but accurate and less cumbersome. More so, customized for each user. The voice-activated technology feature allows mobile app developers an incredible opportunity to integrate some of the most raging technologies in mobile app development.
Let’s explore the technologies involved in the process. So you can bid goodbye to your hands and seek the right solution seamlessly. A solution that users across the globe are rooting for.
Core Technologies Involved
Integration of voice-enabled features needs careful consideration of certain aspects in mobile app development. Integrating voice – feature needs incorporating technologies like Artificial intelligence, Machine learning and Automatic speech recognition.
The suite that accords and equips your users with seamless operation!
Incorporating these technologies can keep your user engagement intact delivering better user-satisfaction.
Let’s dive in and explore the contribution of relevant technology for optimizing voice searches.
1. Machine learning
The best part of machine learning is it collects user input as user preference and analyses user past records thoroughly. The same feature that rolls out instant yet personalized results for your users. Plus, all this in real-time! With the Machine learning algorithms, the search engines evolve and improvise their overall responses. The result? The better user-engagement and user-satisfaction.
Machine learning helps comprehend different kinds of information. With the help of Artificial Intelligence and machine learning algorithms, user complex queries can be processed easily .Thanks to machine learning, it just makes voice search output better and smarter, for our modern day audience.
2. Automatic speech Recognition
Imagine this technology as a bridge that takes you closer to a more accurate and efficient process that transforms spoken words into digital text. The speech recognition method is leveraged in our day-to-day tasks to make it hassle-free for device apps to understand our prompt.
Various voice assistants like Google assistant, Alexa, Siri etc incorporate it into their devices. The purpose here is to understand the user prompts as voice commands . The voice dictation is registered in the Software like Google Docs.For instance, creating live captions of the live streams of a human speech is a perfect example to this.
3. Natural Language Processing
Natural language processing is a technology that is used to process the user intent and generate human-like responsive results accordingly. Voice search technology leverages Natural language processing technology that allows us to process user-queries with context. The natural language process allows generating interactive response to the queries in the language that allows the users to comprehend the information based on the user-context.
NLP facilitates the interactive and conversational tone with users. This delivers an in-depth hands-free experience. Imagine it like a personal assistant who can give you recommendations based on your interests.
How can voice search technology make all the difference to your mobile app?
Imagine you’re cooking your favorite meal. And your hands can’t type the perfect recipe you’re looking for to cook your favorite meal. That’s where the voice search enabled can come to your rescue. Let’s explore ways it can delight your users.
1. To enhance the customer shopping experience
Voice search enabled tech has caused disruption in the retail industry. With voice searches you can find the ideal product suitable for your customized needs. You can discover the custom products or services based on custom preferences.
Thanks to voice search, you can search for the product you need utilizing the filters and add them to your cart. But ironically this time, without using your fingertips!
2. Better convenience with better results
In the digital world of instant gratification, people choose convenience over everything. With the appropriate search voice commands you can get your work done at the convenience. Voice search engines are like your personal assistants assisting in completing your tasks seamlessly, and more importantly at this time without your fingertips.
Incorporated in the retail industry, voice searches allow the customer to look for the products they genuinely and checkout seamlessly with just them,ere voice search commands.
3. Multilingual support
With all kinds of language diversity worldwide, people prefer to communicate with voice searches at the comfort of their preferred language. THis is one of the most innovative ways for your app to reach all kinds of target audience.
Multilingual supports merging the diverse audience for a common goal. To cater to the evolving needs of the modern day smart audience- in their smartphones!
4. Enhanced user-engagement
The surge of voice assistants made it very clear. Voice assistants were a success story primarily because they indulged the users into a conversation with their personal interest.
This can amplify the user engagement which eventually can assist businesses to create similar desirable experiences. Based on the customer preferences and behaviour, they can create solutions they are looking for.
5. App accessibility and boosted visibility
Voice search enables the app users to find your app. The boosted visibility is a much needed priority for businesses who are just starting out.
Voice enabled search is a crucial tool for businesses looking to reach their target audience with their mobile apps. This will raise the chances of your app usage and app accessibility to an exponential rate.
6. SEO optimization for local searches
Imagine a user is driving their way back home and wishes to order a delicious meal from a restaurant with a good rating. Picture your business that emerges as a gluten-free restaurant to their search queries. That’s the per play of an SEO optimized voice search! Massive, isn’t it?
With voice enabled features, you can optimize your app for local searches. Imagine it as a step that takes you closer to your destination. For instance, the Google cloud text to speech feature supports multiple voice commands and supports more than 120 languages.
Looking at how modern app development trends are being explored, voice search might be one of the best ones yet. The technology has so much to provide in terms of personalization with user-friendly functionalities. Let’s take a look at some use cases and how it is ‘value for money’.
Our software resources and cost-savvy tools- for profitable apps!
1. Amiybox
Amiybox is an open-source SDK that is used to assist developers to build a custom voice assistant for your application. Integration into your mobile apps can assist in developing end-to-end solutions from start to finish. Seems like a boom for all the mobile app developers! Well, it honestly is!
2. SAP conversational bots
Conversational bots leverage the Artificial intelligence algorithms and natural language processing to deliver personalized results to customers. You can integrate these conversational bots into your mobile apps to learn and unlearn about market trends and customer preferences.
3. Rasa- open-source.
The python based open source language is a popular framework that can be leveraged to maintain a conversational flow with your customers. It understands the user input and its relevant content based on the past conversation. Thus, it generates end-to-end voice optimization solutions.
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To Wrap up
The future calls for voice enabled search technology! It’s gonna be imperative, looking at the AI advancements in business, voice enabled search technology like voice assistants are going to be an integral part of our daily lives. After all, it’s the modern day audience with their smartphones always seeking a personalizing convenient solution.
Since the market for voice search enabled apps are not saturated at this point in time. Tech giants are either looking to integrate AI voice search into their already developed mobile apps, Or develop mobile apps with AI voice search. One can say, this is the best time to leverage the voice enabled technology integration into your app. So why not hire a mobile app development company that has proficiency with modern AI tools and technologies. Let’s help you build futuristic apps!